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Sitemap Creation is Necessary for Optimum SEO Performance
Monday, July 25th 2022, 5:20 PM

ProsperityPPC Recommends Sitemap Creation for Water Damage Restoration Companies

Anchorage, United States - July 25, 2022 / ProsperityPPC /

Steps to Create Sitemaps for Effective Search Engine Optimization

Search engine optimization strategy is at the helm of massive business success stories online. Although an SEO Strategy may include innumerable hacks, ProsperityPPC, a company that offers local SEO for water damage restoration companies, will focus on sitemap creation in this article and explain how this hack can boost a water damage restoration company’s ranking on the SERPs. 

 

Why is a sitemap essential? 

A sitemap, or XML sitemap, lists down the different pages on a website, which helps search engines like Google use crawlers to read the content on a site, organize it, and index it on the web. This enables the search engine to display the most relevant results to users who are looking for water damage restoration services and boost the search engine rankings of a website. This, in turn, helps bring in traffic and revenues to the website.

Steps to Create a Sitemap

1. Improve the structure of the pages

One of the most important criteria for successful SEO is smooth and intuitive navigation. Businesses should construct their site map in a manner that allows a user to navigate to any page of a website within three clicks. This seamless and smooth flow requires a page hierarchy based on logic, priority, and indexing goals. 

2. Appropriate coding

Once the pages are prioritized, the URLs of each must be coded accordingly by formatting each URL with XML tags. Businesses that do not have the HTML expertise can use a text editor to create an XML file. This file will hold the corresponding codes for each URL namely location, last changed, changed frequency, and priority of page.

3. Validate with online tools

To err is human. However, an error in the coding of pages can be a huge loss for a business as a wrong code can impact the ranking of the website on the search engine page results. This is where online tools come in to validate the code and ensure the syntax is correct. 

4. Add the sitemap to the right folder

Once the sitemap is ready, it should be added to the right folder to instruct the crawlers on indexing options. The addition of the sitemap to the root folder and the robots.txt file in the root folder of a website clarifies to the search engine URLs which web pages need indexing and which ones don’t. 

 5. Submit the sitemap

The last step requires the sitemap to be submitted to the search engines via Google Search Console. Here is the step-by-step process:

  • Navigate to Crawl > Sitemaps.
  • Next, click on Add/Test Sitemap on the top right corner of the screen.
  • Fix any mistakes, if found. 
  • Click submit.

Once the Google crawlers index the site, the search engines will boost the website’s rankings.

Water damage restoration companies can either create sitemaps manually as mentioned above, use online sitemap tools such as the Yoast plugin, or hire experts who offer these services as well as local SEO for water damage restoration companies.

 

Why ProsperityPPC?

ProsperityPPC offers the best-in-class digital marketing services for water damage restoration and mold remediation businesses. The company offers a full range of digital marketing services to generate more water damage and mold removal leads, improve revenue, and improve the efficiency of the sales pipeline. 

Learn more about the local SEO for water damage restoration companies, schedule a call at (484) 505-0411, get your plan and prosper online, or email at support@prosperityppc.com.

Contact Information:

ProsperityPPC

6020 E 43rd Ave
Anchorage, AK 99504
United States

Larry Hickman
https://www.prosperityppc.com/

Original Source: https://www.prosperityppc.com/media-room#/signals

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Our typical client adds $300K in new revenue the first year working with us. We take the guesswork out of online marketing, saving you time and resources so you can focus on running and growing your restoration and mold removal business.

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Larry Hickman
ProsperityPPC

6020 E 43rd Ave
Anchorage, AK, 99504, United States

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